NET-MARKETING RESOURCE CENTER

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Wednesday, August 25, 2010

What we are Looking For?

What we are Looking For??

The Industry
The vast majority (over 90%) of network marketing companies participate in one of four different industries for their primary product line.
* Nutritional Supplements – 71%
* Personal Care/Skin Care – 14%
* Household Products – 6%
* Telecommunications – 5%
* Other – 4%
The nutritional supplements and personal care/skin care have been proven to offer the greatest chance for long-term success.
* Over 85% of the network marketing companies are nutritional supplement or personal care companies. Why? With the baby boomers entering their 50s, this industry will continue to explode for the next 20 years. Baby boomers have a strong interest in the preventive health benefits of nutritional supplements and personal care products that will protect these markets from a serious downturn even in a negative economic climate.
* Industry experts predict that overall nutritional supplement market growth will continue trending upward, reaching 8 percent in 2011 and 2012, when sales are expected to reach $8.5bn.
The Products
* Traditional: The products can not be too uncommon. It must be similar to other products on the market. The products must have a good track record in the marketplace. Traditional products have mass appeal over a substantial period of time.
* Unique: Although traditional, the products must have a unique twist – something that the competition doesn’t have or can’t get. A special formulator, an exclusive ingredient, a twist in the formulation, or creative processing can make a products unique. A service, on the other hand, must offer something the competition does not. Services are more difficult to customize. The products must also be exclusive to one company only. It can not be purchased in stores or through other suppliers.
* Consumable: The products must be regularly used up and replaced on a monthly basis (at least). This is one of the most important criteria on the list! Without monthly consumption, it is much more difficult to establish residual income. Distributors are constantly looking for new customers.
* Emotional: The products must induce a positive mental or physical change. Products that help people look and feel better can create an emotional bond between the customer and a specific name-brand products.
* Valuable: The products must be worth the price … and maybe more! Prices must not be set too high or too low for the perceived value of the products. Also, healthy profit margins are essential in order to finance the company and give incentives to distributors.
* Timely: The products must be in high demand RIGHT NOW. The products must appeal to the masses, especially the baby boomer generation. The baby boomer group consists of 76 million Americans born between 1946 and 1964. They are the largest buying force in the history of North America and have the discretionary income to purchase these products.
* Stable: The products must be in high demand LATER. Take a look twenty years into the future. Will the products still be in high demand? If the answer is yes, you have a winner. If demand on the products increases with time, that’s even better.
Just looking at statistics, it show’s that Nucerity is in an excellent spot to be joining a team so you can be sure to not let the Nucerity Dream pass you by
Become an Independent Distributor for the one and only Nightly Breathable Masque~ The Right Time/The Right Trend~For 2010

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